AI Competitors and Citations metrics
Canonical metric definitions for **AI Competitors and Citations metrics**. In-product help deep-links to `/help/knowledge-base/metrics/ai/ai-competitors-citations`.
Canonical definitions for AI Competitors charts/tables and Citations opportunity / explore / gap tables. In-product help deep-links to /help/knowledge-base/metrics/ai/ai-competitors-citations.

Competitors charts
- Ranking prompts / Sentiment / Citations — Competitive comparison series for how often rivals appear, how they are spoken about, and how often they are cited across your prompt set.
Prompt gap
- Prompt — Tracked prompt in the gap view.
- Your mention rank / Your citation rank — Your places on that prompt.
- Your sentiment — Your brand feeling on that prompt.
- Per-competitor columns mirror mention/citation/sentiment where configured.
Citations explore
- Site — Cited domain.
- Category — Citation category (Brand, Competitor sites, Communities, News / PR, Reviews, Shops, Institution, Other).
- Pages cited / Prompts citing / Citation events — Volume of citation activity.
- Coverage / Share — Breadth of the site across your prompts.
- Avg citation rank — Typical citation placement.
- AI engines — Engines where the site was observed.
- Supports you / Supports brand / You co-cited / Owned / Competitor site — Relationship flags.
- Change — Period change in citation events.
Citations gap
- Gap prompts — Prompts where competitors earn citations and you do not (or under-index).
- Competitors on prompts — How many competitors appear on those prompts.
- Recommended action — Suggested next step when the product provides one.
- Other columns align with Explore (site, category, citation volume, co-citation, avg citation rank, engines).