Citations — opportunity, explore, communities, and gap
How RankWatch AI Citations views help you find domains AI assistants cite, compare coverage vs competitors, and act on gaps.
Citations surfaces show which websites AI answers link to when responding to your tracked prompts — and where competitors win citations you do not.
Views
Opportunity
Highlights citation targets where competitors already earn links and you under-index — useful for content and digital PR prioritization.
Explore
Browse cited sites with category, coverage, citation events, share, average citation rank, and whether a site supports your brand or is owned/competitor. Categories include Brand, Competitor sites, Communities, News / PR, Reviews, Shops, Institution, and Other (overridable in project settings).
Communities
Focuses on community-style citation sources (forums, Q&A, social-style domains categorized as Communities) that repeatedly appear in AI answers.
Gap
Compares citation presence across prompts: gap prompts, competitors on those prompts, co-citation with you, and a recommended action when the product suggests one.
Metrics you will see
Definitions for the full citation tables live on AI Competitors and Citations metrics. Common fields:
- Site / Category — Cited domain and its category.
- Pages cited / Prompts citing / Citation events — Volume of citation activity.
- Coverage / Share — How broadly the site appears across your prompt set.
- Avg citation rank — Typical placement of the citation in the answer.
- You co-cited / Supports brand / Owned — Relationship of the citation to your brand.
- Gap prompts / Recommended action — Gap-view prioritization fields.