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AI Overview and Rankings KPI metrics

Canonical metric definitions for **AI Overview and Rankings KPI metrics**. In-product help deep-links to `/help/knowledge-base/metrics/ai/ai-overview-rankings-kpis`.

Canonical definitions for AI Overview / Rankings KPI strips (AI Visibility on your package). In-product help deep-links to /help/knowledge-base/metrics/ai/ai-overview-rankings-kpis.

ai overview rankings kpis
AI Overview — brand sentiment, perception attributes, and visibility by engine.

UI surface

Open the project AI Overview or Rankings for an AI engine context. Cards summarize prompt outcomes for the selected date range. Clicking cards drills into the prompts table with matching filters.

Metrics and columns

  • Mentioned — Prompts where your brand is mentioned in the AI answer.
  • Top answer — Prompts where your brand is the top / primary answer outcome.
  • Cited — Prompts where a citation points to your owned sources.
  • Outcome mix — Distribution across outcomes such as Top answer, Cited, Mentioned, and Not found.
  • Avg place — Average mention rank (place) across prompts where you appear (lower is better).
  • Sentiment / brand feeling — Aggregate positive / neutral / negative brand feeling from answer analysis.
  • Visibility-related KPIs — Visibility score or you-appear % style cards when shown on the strip.

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