Google Search Console Overview KPIs

Canonical definitions for Google Search Console Overview scorecards. In-product help deep-links to /help/knowledge-base/metrics/gsc/gsc-overview-kpis.

UI surface

Open the project Search Console overview after a property is connected and synced. Values come from Google Search Console performance data for the selected property, date range, and filters (country/device when applied).

Metrics and columns

• Ranking keywords — Queries with Search Console performance in the selected window (as counted on the Overview strip).
• Ranking pages — Distinct landing pages receiving impressions/clicks in scope.
• Impressions — How often a link from your property appeared in Google Search results.
• Clicks — Clicks from Search results to your property.
• Avg rank / avg position — Average position of your URLs in Search results for the filtered set (lower is better).
• Avg CTR — Clicks ÷ impressions for the filtered set.
• Keywords in top 3 — Queries whose average position falls in the top three (when shown on the strip).

GSC metrics are Google-reported performance, not RankWatch organic crawl ranks. Compare carefully with SEO Rankings.

Related

• GSC Keywords table metrics
• GSC Pages, Paths, Countries, and Devices
• Navigate GSC keywords, pages, and paths