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How to add or change project competitors

Add or change SEO competitors tracked for a RankWatch project.

Prerequisites

  • Workspace membership with project.create or project.update as required

Competitor domains power Keyword Gap, Benchmark, and related SEO competitor views. Stay within package competitor limits.

Project competitors
Manage competitors for the project.

Steps

  1. Open Projects → project → Competitors management (or Select competitors).
  2. Add competitor domains you care about; remove stale ones that skew gap views.
  3. Save and open Competitors Overview / Keyword Gap to confirm the set refreshed.
  4. If you hit a competitor limit, remove lower-value domains or review package limits under Billing (org owner).
  5. For AI competitor brands (different list), use AI Manage engines when AI Visibility is entitled.

Outcome

SEO competitor dashboards use the updated domain set. Analysis quality depends on keeping this list current.